4.65 out of 5
4.65
1088 reviews on Udemy

The Complete SEO Course From Beginner To Professional 2023

Under construction SEO course: added to most weeks: Grow with us!
Instructor:
Mark Williams-Cook
5,340 students enrolled
English [Auto] More
Complete SEO training from an industry veteran with over 16 years experience
The modern strategies and tactics being used by big agencies and winning websites
An in-depth understanding of how search engines crawl, render and index websites
Modern techniques that can be applied to Wordpress, Shopify, Magento and popular content management systems
Best practise technical SEO so search engine can easily discover, understand and rank your pages
In-depth keyword research tools and techniques to discover new opportunities
How to optimise your on-page content to rank well in Google
Research your competitors strengths and weaknesses
How to forecast and assign a value to organic SEO traffic
Perform an SEO technical, content and link audit
Link acquisition through digital PR and link acquisition
Whitehat and blackhat SEO principles

***This course is still under construction with new content being added most weeks, meaning you can get on board early at a reduced price!***

  • Do you want to learn Search Engine Optimisation (SEO)?

  • Are you struggling to get rankings and find reliable information online?

  • Working in digital marketing and want to take your skills to the next level?

Thank you for joining us as we build: The Complete SEO Course From Beginner To Professional (2023).

We’ve committed to making this the most comprehensive SEO course you’ll find online. It will take you from an absolute beginner to an effective SEO practitioner with an advanced understanding of search engines.

The course was designed from the ground up by Mark Williams-Cook, an SEO veteran with 17 years of agency experience getting rankings for clients such as Expedia, SEMrush, and Hitachi, training hundreds of people to do SEO at events such as BrightonSEO as well as building, ranking and selling his own web businesses.

Not only will you get an in-depth understanding of how search engines work but you’ll also get the most up-to-date information on the strategies and tactics being used at the most successful SEO agencies.

Who is this course for?

This course is for anyone, at any level of SEO from absolute novices to agency specialists looking to enhance their skill set.

  • Digital marketers

  • Agency staff

  • In-house marketers / SEOs

  • Bloggers

  • Copywriters

  • Business owners

  • Marketing strategists

What does this course cover?

A framework approach to SEO: Rather than teach you a set of tactics that will have a limited shelf-life, this focuses on building a solid understanding of the fundamentals of how search engines work and what they are trying to achieve. It is this knowledge that will allow you to build your own strategies, come up with your own tactics and out-pace your competitors. That’s how you rank #1!

Technical SEO: We’ll take you from an understanding of how search engines crawl, render and index the web, through to the details of how to get your hands dirty and implement schema, canonical and hreflang tags.

Content SEO: You’ll learn about keyword and intent research, how to plan your content to avoid common issues such as cannibilisation, and most importantly a proven process to optimise your website content to give it the best possible chance of ranking.

Link building: Links are still one of the most important ranking factors in Google. We’ll go through the details of different link-building strategies, tactics, and tools.

What tools do you cover?

In this course, we will give you an insight into using tools such as:

  • RankMath SEO Plugin

  • Screaming Frog

  • Sitebulb

  • SEMrush

  • Majestic

  • AlsoAsked

  • Keywords Everywhere

  • AnswerThePublic

  • Google Trends

You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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Includes

13 hours on-demand video
Certificate of Completion
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